Tweet
Ford may bring Mondeo, S-Max to U.S.
Filed under: Sedans/Saloons, Euro, Crossovers/CUVs, Ford, Mercury
As previously reported, Ford intends to begin sharing both platforms and vehicles, originally developed for Europe, with the U.S. We've already been informed that the Transit Connect, a small commercial vehicle, is headed our way, but during an interview with Automotive News, FoMoCo CEO Alan Mulally hinted at the prospect of bringing over the Mondeo sedan and S-Max people mover.
Both you and most of the Autoblog staff have been smitten by the Mondeo's style, but the question remains: where will it fit in? The sedan would directly compete with the Ford Fusion, so the possibility of moving the Mondeo up market and slapping a Mercury badge on it is one possibility.
As for the S-Max: most will agree that the people mover segment is in desperate need of a makeover. While minivan sales remain stagnant and consumers move on from the SUV-craze, there would seem to be a market for a nicely designed, well-equipped vehicle that can hold the kids and the prerequisite soccer supplies.
If and when all this would come to fruition is up in the air, but if Ford decided to make this kind of move, we wouldn't expect much before 2009.
[Source: Automotive News - Sub. Req.]
Read | Permalink | Email this | Comments
BOLD MOVES: THE FUTURE OF FORD A new documentary series. Be part of the transformation as it happens in real-time
More...
As previously reported, Ford intends to begin sharing both platforms and vehicles, originally developed for Europe, with the U.S. We've already been informed that the Transit Connect, a small commercial vehicle, is headed our way, but during an interview with Automotive News, FoMoCo CEO Alan Mulally hinted at the prospect of bringing over the Mondeo sedan and S-Max people mover.
Both you and most of the Autoblog staff have been smitten by the Mondeo's style, but the question remains: where will it fit in? The sedan would directly compete with the Ford Fusion, so the possibility of moving the Mondeo up market and slapping a Mercury badge on it is one possibility.
As for the S-Max: most will agree that the people mover segment is in desperate need of a makeover. While minivan sales remain stagnant and consumers move on from the SUV-craze, there would seem to be a market for a nicely designed, well-equipped vehicle that can hold the kids and the prerequisite soccer supplies.
If and when all this would come to fruition is up in the air, but if Ford decided to make this kind of move, we wouldn't expect much before 2009.
[Source: Automotive News - Sub. Req.]
Read | Permalink | Email this | Comments
BOLD MOVES: THE FUTURE OF FORD A new documentary series. Be part of the transformation as it happens in real-time
More...