This will take you to the main site where there is history, technical information and other information on these cars.
This takes you back to the main page of the forums.
This is the control panel to change your password, information and preferences on this message board.
Click here if your lost your password or need to register on this message board. You must be a registered user to post. Registration is free.
Search this board for information you need.
Click here to buy cool Squarebirds mechandise.
Click here to support Squarebirds.org. For $20 annually receive 20mBytes webspace, a Squarebirds e-mail address and member's icon on the message board.
  #1  
Old 03-23-2012, 02:00 PM
RSS Robot's Avatar
RSS Robot RSS Robot is offline
The Source
 
Join Date: Jan 29 2007
Posts: 5,461
RSS Robot is on a distinguished road
Post 2013 Ford Flex

Filed under: Wagon, Crossover, Ford, First Drives, Design/Style
Freshly Tweaked For A Second Life



Ford has not been long known for polarizing design. The company's styling philosophy has read more closely along the lines of "cheap and cheerful." But when it brought out the Flex in 2008 as a 2009 model, Ford started down a road of trying to be more expressive, emotional and evocative in the design of its crossovers and SUVs, not just with the Mustang.

For Ford, the Flex has been one of those hollow victories. The people who buy it love its Mini-Cooper-on-a-high-protein-diet look, especially with the available two-tone paint jobs, and the comfortable packaging and cruising ride they get without bumping up to a frumpy minivan. The trouble is that there haven't been enough of those happy buyers taking the plunge.

Ford sold just 27,000 Flex models last year, down 20 percent from the year before - not exactly one of CEO Alan Mulally's homeruns. Also, its marketing has been confused since its debut. Ford initially pitched it as a cool urban crew wagon - think Funkmaster Flex. The advertising Powerpoint presentation actually said "No dog drool." No kidding. The high-concept ads were all shot at night on city streets. It bombed. Soon after launch, we saw families and even a dog or two in ads.Continue reading 2013 Ford Flex
2013 Ford Flex originally appeared on Autoblog on Fri, 23 Mar 2012 12:02:00 EST. Please see our terms for use of feeds.


Permalink | Email this | Comments

More...
Reply With Quote
Reply


Thread Tools
Display Modes

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

vB code is On
Smilies are On
[IMG] code is On
HTML code is Off
Forum Jump


All times are GMT -4. The time now is 10:00 AM.

Driving, racing or working on cars can be hazardous. The procedures and advice on this website including the message board are opinion only. Squarebirds.org and its webmasters and contributors do not guarantee the correctness of the advice and procedures. The Squarebirds.org and its webmasters assume no liability for any damage, fines, punishment, injury or death resulting from following these procedures or advice. If you do not have the skills or tools to repair your car, please consult a professional. By using this site you agree to hold harmless the Squarebirds.org, its authors and its webmasters from any resulting claim and costs that may occur from using the information found on this site.

Powered by vBulletin® Version 3.6.8
Copyright ©2000 - 2017, Jelsoft Enterprises Ltd.
Any submissions to this site and any post on this site becomes property of Squarebirds.org . The webmasters reserve the right to edit and modify any submissions to this site. All material on this is site is copyrighted by the Squarebirds.org. Reproduction by any means other than for personal use is strictly prohibited. Permission to use material on this site can be obtained by contacting the webmasters. Copyright 2002-2016 by Squarebirds.org.